Menstrual Cups Market Size, Growth, Demand and Forecast To 2027:  Diva International Inc., Lunette Menstrual Cup, The Keeper Inc., Mooncup Ltd, Anigan Inc

The Menstrual Cup market is expected to reach US$ 636.16 Mn in 2027 from US$ 406.70 Mn in 2019. The market is estimated to grow with a CAGR of 5.9% from 2019-2027.

The report provides trends prevailing in the global menstrual cup market and the factors driving the market along with those that act as hindrances. The increasing popularity of menstrual cups and infections due to sanitary pads and tampons are anticipated to drive the growth of the market.

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Menstrual cup is a hygiene product used by the females during menstruation. It is a best alternative for tampons and pads, and prevents leakage of blood onto the clothes. Menstrual cups are made of various materials such as silicone, rubber, thermoplastic elastomer (TPE). The cups are worn internally near the vaginal canal where it collects the blood rather than absorbing it.

Menstruation is a part of women’s life; however, talking about it is difficult for some women. Recently with government initiatives and support, talking about menstruation is easier, and thus new products are being launched in the market. Tampon, menstrual pad, and liners are the most commonly used products, and the market players are also cutting down their prices in order to increase their sales. As per the Bloody Good Period (2019), approximately £4,800 are spent on period products in an average lifetime by a woman. Menstrual cups are becoming more popular due to the growing preference for reusable products. The menstrual cups are inexpensive, reusable, and safe and are unlikely to leak like other products such as menstrual pads and tampons. Social media platforms like Facebook and Instagram are promoting the adoption of menstrual cups. The number of Google searches for menstrual cups and reusable menstrual products has increased in recent years.

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The Google Trends search engine gives a number out of 100 to represent the number of searches. In 2013, the “menstrual cup” had a popularity score of 21, and increased to 83 in 2018 and reached 100 in September 2019. Owing to their benefits and popularity, many of the drug stores, local big-chain stores, health food stores, pharmacies, and online stores are offering. For instance, Walmart and Target are the most popular chain stores, and drug stores such as Walgreens and CVS offer menstrual cups in the US. Also, initiatives by government and non-government organizations have led to an increase in awareness of menstrual cups. For instance, the Alappuzha municipality, India, distributed free menstrual cups as an initiative to find an alternative to the waste management problem. The municipality distributed 3,000 menstrual cups to the women in order to adopt the environment-friendly technique for menstruation.

The leading companies operating in the menstrual cup market include as Diva International Inc., Lunette Menstrual Cup, The Keeper Inc., Mooncup Ltd, Anigan Inc., Procter & Gamble, Me Luna, YUUKI COMPANY S.R.O., Silky Cup, Earth Care Solution among others.

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FAQ

What is the use of menstrual cups?
Answer: – Menstrual cup is used by females during menstruation. It is a best alternative for tampons and pads, and prevents leakage of blood onto the clothes. Menstrual cups are made of various material such as silicone, rubber, thermoplastic elastomer (TPE). The cups are worn internally near the vaginal canal where it collects the blood rather than absorbing it.

2. What are the driving factors for the menstrual cups industry across the globe?
Answer: – The increasing popularity of menstrual cups and infections due to sanitary pads and tampons are anticipated to drive the growth of the market. However, the disadvantages of menstrual cups are likely to hamper the growth of the market. On the other, rising disposable income is likely to be prevalent trends in the menstrual cup market over the coming years.

3. What is the average cost of menstrual cup?
Answer: – The price of menstrual cup lies between the ranges of US$ 20-40. However, the cost profoundly differs based upon the customization, i.e., the type of menstrual cup, brand value and others. Also, the cost of menstrual cup depends based on the location of the manufacturer depending upon the materials and the demand for the products.

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Posted by on Thursday April 02 2020, 5:01 AM EDT. All trademarks acknowledged. Filed under Healthcare. Comments and Trackbacks closed. Follow responses: RSS 2.0

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