HTC First Price Tag Reduced To $0.99
The price tag of the HTC First was reduced recently by AT&T to $0.99 with the typical two-year service contract within a month after it entered the market. This is good news for customers of the mobile service provider who may want to get a new Android smartphone with the FaceBook Home already installed.
Both AT&T and HTC have indicated that the price cut was a promotional effort for the smartphone and is not connected to the slow sales of the device or the lukewarm response in the market for FaceBook Home.
Aside from the reduction in the price of the HTC First, the mobile service provider is reportedly also running a promo on the Samsung Galaxy S4 and the HTC One. AT&T indicated that they cannot say how long it will have the promotion for the HTC First.
A spokeswoman for FaceBook indicated that the price cut was a good move on the part of the AT&T. FaceBook Home is being seriously promoted by the company, which will make the social network the main focus on the screens of smartphone users.
Mark Zuckerberg, the CEO of FaceBook, revealed at a recent earnings call that FaceBook Home was a significant milestone in the mobile timeline of the social network. Since it is still in its initial stages, its availability is still limited. He is hoping to bring FaceBook Home to more smartphone users in the future.
FaceBook Home is already available at the Google Play Store. Uusers of the Samsung Galaxy S3, Samsung Galaxy Note 2, HTC One X, and HTC One X+ can download it free of charge. Following its launch last month, overall sentiment on FaceBook Home was mainly negative or neutral basing on data gathered from Twitter. With the price cut on the HTC First, the number of users may increase depending on the number of customers who will acquire the smartphone from AT&T.