Retailing in Romania Market 2017- Design Competition Strategies by Identifying Who-Stands-Where in the Market
SUMMARY
WiseGuyReports published new report, titled “Service Station Retailing in Romania”
"Service Station Retailing in Romania 2017", a Sector Report by provides an executive-level overview of the Romanian service station market today, with values and volumes up to 2017. It delivers quantitative and qualitative insight into the fuel market, based on in depth interviews with major fuel operators across Europe and proprietary data from service station retail databases. It provides: National Fuel Volumes and Values. Breakdown of the top five fuel retailers shop, car wash, company owned, motorway and unmanned sites. Company Fuel Volumes, Values and Market Shares. Major competitor analysis by country.
Total fuel consumption in Romania increased by 4.5% in 2016 compared to the previous year. Petrom has the largest service station network, at 399 sites, amounting to 19.8% of the national network. The top five fuel retailers in Romania accounted for 79.5% of the number of service station shops in the country. OMV has the largest number of service stations with a car wash in the country, at 82 sites, amounting to 23.9% of the national network.
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Scope
- Total fuel consumption in Romania increased by 4.5% in 2016 compared to the previous year.
- Petrom has the largest service station network, at 399 sites, amounting to 19.8% of the national network.
- The top five fuel retailers in Romania accounted for 79.5% of the number of service station shops in the country.
- OMV has the largest number of service stations with a car wash in the country, at 82 sites, amounting to 23.9% of the national network.
Key points to buy
- Identify who are the top five players in Romania and how many fuel outlets, motorway & unmanned sites, shops & car wash they have.
- Plan effect market strategies by uncovering market share and average fuel throughput per site of the top five players in the market.
- Understand how the service station network evolving and which players are opening new outlets as well as increasing forecourt shops and car washes.
- Identify what strategies the key players have across their fuel and non- fuel offerings in terms of products sold, branding, promotions, partnerships and suppliers used.
Table of Contents
Service Station Competitor Overview
Service Station Market Overview
Competitor ranking in 2015 compared to 2016
Market Size - Petrom
Market Size - LUKOIL
Market Size - MOL
Market Size - Rompetrol
Market Size - OMV
Service Station Shop Network
Service Station Shops - Petrom
Service Station Shops - LUKOIL
Service Station Shops - MOL
Service Station Shops - Rompetrol
Service Station Shops - OMV
..CONTINUED
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